Following on from an article by the WSJ yesterday which suggested that Apple could be working on a new type of subscription TV service, CNET has handed them an impressive bitch slap in the form of a rumor debunk, stating that there is no way that Apple is working on a subscription video service. Author Greg Sandoval strongly suggests that Apple is certainly not going to be in a position to offer a subscription based video service through iTunes in the near future, simply because movie studios want to make consumers pay more for online content.
“…does this sound like the studios are willing to back a new subscription service from Apple or for anyone else for that matter? No. Don’t put any stock in the rumors…My sources at the studios said three weeks ago that an Apple subscription service is not coming anytime soon, if ever….The talk coming out of Hollywood is about raising prices for content and offering Netflix less, not more. They don’t want to discount content just because it’s on the Web.”




